Dynamics of Selling


A short 1-Day course in dynamics of selling to provide you with a fresh focus on selling and equip you with the tools and techniques required to sustain an improved sales performance.

This course will help you to:

  • Gain valuable insights into your customers’ decision making motives and ways your offering should be conveyed to ensure maximum appeal.

Identify customers’ likes and dislikes about salespeople and what you can do to build trust and mutual understanding.

Dynamics of selling will help you increase your appointment ratio and grow your customer base by implementing effective prospecting strategies.

Achieve profitable sales by becoming more proficient at the cost v quality divide.

Overcome resistance, maintain control and implement time tested proven closing techniques.


  • Lead Generation-Utilising Customer Insights

    Prospecting-The Relevance of Social Media

    Making Telephone Appointments

    Pre-Call Planning and Preparation

    Constructing Value Options for Customers

    Asking the Right Questions-Listening Skills

    Developing Rapport with customers

    Building Trust-Consolidating Relationships

    Closing sales/Winning Commitment

    Handling objections-Overcoming resistance’

    Putting ‘Price’ Into Perspective

    Evaluating Account Potential


    1-Day 9.00am–5.00pm

    Ontario Training Suite, 6 Ontario Terrace,
    Canal Road, Rathmines, Dublin 6
    D06 E6V2

    Sept 2nd
    Nov 4th

    Fee includes
    a full set of reference notes
    light lunch and refreshments.

    To enquire about this course
    please click the button below.
    It will direct you to our
    Enquiry Form.